Legacy Lowdown

  • 20th March 2017
    By admin

    Not only did the weekend see the curtain draw on this season’s Six Nations, it proved to be the final act for one of the largest sports sponsorships in recent times – Royal Bank of Scotland’s 15-year title sponsorship of the RBS 6 Nations. Only eight years after the dawn of professional rugby in 1995, RBS took on the role of title sponsor of […]

  • 19th September 2016
    By James Brogan

    @James_Brogan1 / @Legacy_Consult  For Dublin and Mayo, the success of their entire season depends on what happens between the white lines today. Yet away from the rough and tumble of the action, sponsors are also gearing up for the final push in their campaign to capture the hearts and minds of the GAA consumer. It’s a battle in which increasingly more brands are staking a claim […]

  •  
    8th July 2016
    By admin

    Matthew Gavin – Marketing Executive, Legacy Consultants @themattyfg An insider’s recommendations to viral Euros Content The European Football Championships have provided the digital community around the world with an unprecedented level of viral content. The majority of which was produced by the Irish fans themselves, capturing every aspect of their cultural experience in their own unique way. I myself travelled to France and […]

  •  
    27th June 2016
    By admin

    Kevin Moore – Deputy Managing Director, Legacy Consultants @kevmoore79 Earlier this month, France kicked off EURO 2016 amidst speculation that the event would be a prime target for terrorism. The back-drop of fear was impounded by French authorities having to deal with hooliganism from fans of several competing nations both inside stadiums and on the streets. All resulting in a trail of negative […]

  • 4th December 2015
    By Bernard Brogan

    Legacy director and Dublin football player Bernard Brogan discusses his recent role as Captain of the EirGrid Ireland International Rules side and the future of the game. For those who are unfamiliar with the sport, the International Rules Series is a senior men’s international rules football competition between the Australia international rules football team (selected by the Australian Football League) and the Ireland international […]

  • 22nd October 2015
    By Bernard Brogan

    To kick-start my new fortnightly blog, as a Dublin football star and Legacy’s Commercial Director, I will discuss the sometimes complicated relationship between business and sport. Although high-profile athletes spend a huge amount of time in the media spotlight, the chance to communicate the things about which they are passionate is all too rare. It makes perfect sense that, like most sports people, […]

Legacy | Legacy Lowdown
class="paged page-template page-template-template_blog page-template-template_blog-php page page-id-18 paged-2 page-paged-2 samba_theme samba_responsive wpb-js-composer js-comp-ver-4.3.5 vc_responsive"