Legacy has been integral in the activation of the Dublin GAA sponsorship by AIG. With a unrivalled understanding of the Dublin GAA landscape, Legacy has advised AIG on the creation of its sponsorship activation strategy for Dublin GAA and the development and activation of its grassroots campaigns designed to both improve AIG’s brand awareness and recognition in GAA community and also create a long term engagement channel with the GAA community. Legacy has been directly involved in the creation of the campaign, distribution of promotional materials to GAA clubs around Dublin, installation of pitch hoarding, direct communication of promotional banners, digital campaign roll out. Find out more about the company here.

Legacy | AIG
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